Post by account_disabled on Mar 8, 2024 22:39:29 GMT -5
The project also involves L'Eco della Stampa regarding the Italian situation. Thus, in the month of April 2023, a phase of interviews, questionnaires and research began whose emerging data (for Italy) were collected in the report "Journalists and press offices: a complicated relationship" ⇒ (You can download it here ) . Mediaddress interviewed over 400 journalists among those present in its database, collecting more than 15 thousand responses. The data that emerged in some cases confirm sensations that those who work in this sector might have, in others they offer a different and, if we want..
The aim of the analysis is to bring together information Brazil Phone Number and opinions in order to make communication between press offices and journalists increasingly effective and profitable. The data emerged from the analysis Let's start from a fundamental aspect: the press release is still considered by journalists to be a key element in carrying out their work . 89.6% of the professionals interviewed declared that they use materials of this kind to write an article. And 82.2% consider them a reliable source. the centrality of press releases; Press releases; Mediaddress, L'Eco della Stampa.
press and journalists; journalists Quantitative and qualitative aspects First of all, it is good to pay attention to the number of press releases produced: it is clear from the data that journalists find the amount of information they receive excessive. More than 90% receive over 10 press releases every day , while even 40% exceed 50. Too many, definitely, also because the final result of this excessive amount of information is as simple as it is intuitive: it ends up in the bin. 4 out of 5 releases are deleted after a quick read . The main reason is the lack of interest, as claimed by 83% of the sample.
The aim of the analysis is to bring together information Brazil Phone Number and opinions in order to make communication between press offices and journalists increasingly effective and profitable. The data emerged from the analysis Let's start from a fundamental aspect: the press release is still considered by journalists to be a key element in carrying out their work . 89.6% of the professionals interviewed declared that they use materials of this kind to write an article. And 82.2% consider them a reliable source. the centrality of press releases; Press releases; Mediaddress, L'Eco della Stampa.
press and journalists; journalists Quantitative and qualitative aspects First of all, it is good to pay attention to the number of press releases produced: it is clear from the data that journalists find the amount of information they receive excessive. More than 90% receive over 10 press releases every day , while even 40% exceed 50. Too many, definitely, also because the final result of this excessive amount of information is as simple as it is intuitive: it ends up in the bin. 4 out of 5 releases are deleted after a quick read . The main reason is the lack of interest, as claimed by 83% of the sample.